18 Feb How to shoot the main Amazon Product Photography china
Basically, the first thing a product page lets buyers see is the main picture. A good main picture can be said to be very important for Amazon. So what are the requirements for the Amazon main picture?
1. The background of the main picture must be pure white, and the Amazon search and product details interface must also be pure white. The pure white RGB value is 255 * 255 * 255, but the seller cannot cut out the picture, nor can it be P picture.
2. The main picture is the actual picture of the product. It cannot be a drawing or an illustration, let alone a comic book. In addition, the main picture must not have a logo and watermark, and it is best not to have accessories, props, etc. in the order, except the logo of the product itself.
3. The product should preferably cover about 85% of the space of the picture and be clearly visible.
4. If there is a model, the model must be correct, and it must be a real model. The model in the clothing store cannot be used. The model must be front-facing, not side, back, multi-angle combination, sitting position, etc. , The main picture model must not have non-sale items, and does not contain nude information.
5. For products with variants, both the parent and child products must have a master image. However, some categories such as handbags, jewelry, and shoes can be modeled.
6. The main pictures of a small number of home decoration items are not required to use a pure white background, such as a four-piece bed, mosquito nets, curtains, sofas, wall paintings, lamps, etc. The main pictures of these products can use scene pictures of non-pure white backgrounds .
7. It should be noted that the main picture of the socks must be a photo of a single shoe, preferably with the left foot facing left. The picture worn on the model’s feet can only appear in the picture, not the main picture.
8. The main picture of the earrings should appear in pairs. Single and double socks for socks need to be displayed on the single and double main pictures. All sets of socks can be shown on the complete seller picture, but there must be no jammed paper.
9. The drawings should also be a pure white background, without logos and watermarks, and clearly visible. Similarly, there should be no nude information and be a real model.
10. Any side of length / width is greater than 1000 maximum. If the shortest side of the image is less than 500 pixels, it will be rejected directly by Amazon platform.
If you want to operate a cross-border e-commerce for a long time, you still need to pay attention to many small details. I have been a cross-border e-commerce for five or six years. I also have some experience in the e-commerce industry.
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